External links across every client site. One campaign system.
For agencies managing backlink strategies across multiple clients, IGNY8's campaign system handles tier planning, budget allocation, marketplace placement, daily verification, and weekly KPI snapshots — all within one account.
One campaign system, every client site.
Each campaign targets specific clusters and authority gaps — for whichever client needs them.
Tier planning
Tiers assigned by cluster volume and authority gaps, per client.
Budget allocation
Spend allocated per campaign, across the portfolio.
FatGrid placement
Marketplace placement handled within the same account.
Daily verification
Every placed link confirmed to still exist, daily.
The system knows which clients need links.
Some clients are compounding from the mesh alone; others need external reinforcement.
Cluster-targeted
Each campaign targets specific clusters and authority gaps.
Gap-aware
The system knows which clients are compounding and which are not.
One reporting surface
Campaign results flow into the same reports as every other output.
Backlink strategy for the whole portfolio.
Tier planning, budget allocation, placement, verification, and KPI snapshots — all within the same account, across every client.
| Function | Scope |
|---|---|
| Tier planning | Across every client site |
| Budget allocation | Per campaign, one account |
| Placement | FatGrid marketplace |
| Verification | Daily, every client |
- Cluster-targeted placementTargeted
- Daily link verificationDaily
- Weekly KPI snapshots from GSCWeekly
- Results in one reporting surfaceUnified
A separate setup for every client
Running link building per client means separate accounts, separate reports, separate verification.
- Separate account per client
- Separate reports to assemble
- Verification tracked client by client
- No portfolio-wide view
Every client in one account
Tier planning, placement, verification, and reporting — for the whole portfolio.
Every client. One account. Verified daily.
Where agency link building gets unwieldy.
Per-client tooling does not scale to a portfolio.
| Anti-pattern | Why it fails | The campaign-system approach |
|---|---|---|
| A separate account per client | Reports, billing, and verification fragment | One account runs campaigns across every client |
| Spending evenly across clients | Budget goes where it is not needed | Tiers assigned by cluster volume and authority gaps |
| Place and forget | Links disappear unnoticed across the portfolio | Daily verification confirms every link still exists |
| Reports assembled by hand | No portfolio-wide view of impact | Weekly KPI snapshots feed one reporting surface |
From portfolio gaps to verified placement.
The same campaign flow as the standalone module — run across every client from one account.
- 01Plan tiersClusters and tiers chosen per client by volume and gaps.
- 02Allocate budgetSpend allocated per campaign across the portfolio.
- 03Place via FatGridMarketplace placement handled within one account.
- 04Verify and reportDaily verification, weekly KPI snapshots, one reporting surface.
Run link campaigns across every client.
Connect a client URL and manage backlink strategy for the whole portfolio from one account.
